Case studies · proof with receipts

Three businesses. Three plans. Three sets of receipts.

Every build below is live. Click into any site and you'll see the actual product, the actual brand, the actual buying experience. The numbers next to each are the ones our clients hit, written by us with their permission.

Farmer Del

From 1-2 orders a month to completely sold out

5-6xmore orders per month
SOLD OUT2025 stock, taking 2026 orders
$2,500+average order value
The problem

Farmer Del had one of the best products in the regenerative beef space — pasture-raised, no antibiotics, no hormones, zero compromise. But the buying experience didn't match. The old site couldn't communicate the quality, didn't surface pricing clearly, and ordering required a back-and-forth on email or phone. They were getting 1-2 orders a month from a niche product that was genuinely worth multiples of that.

How we built it

We started with the brand. The site needed to look as serious as the product. From there we built a custom savings calculator so visitors could see exactly what a quarter, half, or whole beef would cost compared to grocery prices over a year. Ordering moved from email to a real flow wired into a CRM. AI handled invoice generation, order confirmations, and follow-up. Local SEO took them from invisible to first-page for terms like 'pasture-raised beef Alberta.'

What we shipped
  • Brand-led marketing site, mobile-first, fast
  • Custom 'beef vs grocery' savings calculator
  • Direct online ordering wired to internal CRM
  • AI agents for invoices, confirmations, follow-up
  • Member portal for repeat customers
  • Local SEO foundation (currently 1,200+ organic visitors / 90 days)
Brand-first buildCRM moduleAI agentsLocal SEO
POM AI completely transformed how we do business. We went from struggling to get orders to being completely sold out. We are already looking at expanding our herd to meet demand.Del, OwnerFarmer Del
Visit Farmer DelWant results like this? Book the audit
www.farmerdel.com

Canapure Water

Zero online sales to full e-commerce in 7 days

< 7 dayssite + Shopify + email + analytics
$0upfront, built before they paid
100%owned, with ongoing support
The problem

Canapure makes a serious filtration product but lived on a dated Wix site with no path to purchase online. Customers had to call. Email was set up in a way that looked unprofessional. Analytics were nonexistent. The product was premium; the digital storefront made it look like a side hustle.

How we built it

Starter plan, full 7-day build. We delivered a complete Shopify storefront with the brand reset, professional transactional email wired to the domain, and analytics in place before they paid a cent. We followed our standing model: prove the work, then collect. They could judge the result against their old site live before any money moved.

What we shipped
  • Complete Shopify storefront with brand-first design
  • Professional domain email + transactional setup
  • Product catalog with direct online checkout
  • Analytics dashboard wired in at launch
  • Ongoing support included in the monthly plan
Shopify storefrontBrand resetEmail + domainAnalytics
I was blown away by the transformation. We finally have a website that matches the quality of our products, and customers can purchase directly online.Dan, OwnerCanapure Water
Visit Canapure WaterWant results like this? Book the audit
canapurewater.ca

Touchless Photography

From invisible to first-page rankings, 3x revenue

+200%SEO, first page for local keywords
3xrevenue, $1,500 to $4,500+/mo
SOLD OUTevery promotion
The problem

Touchless Photography is a boudoir studio with a real mission — women's empowerment through portraiture — but online she was invisible. Local search didn't surface her. Her existing tools cost a fortune in monthly fees (CRM, booking, email, gallery). Her message wasn't landing because the website didn't tell the story.

How we built it

Scale plan, top to bottom rebuild. We led with the mission: every page reframed around what the experience does for the client, not what the photographer does. Replaced the rented SaaS tools with a custom CRM and a client portal she owns. AI agents handle promo outreach and content publishing now. Local SEO put her on the first page for the searches that actually convert.

What we shipped
  • Brand-first site rebuilt around the empowerment mission
  • Custom CRM app (replaced expensive third-party tool)
  • Client portal for galleries, contracts, payments
  • AI agents for content publishing and promo outreach
  • Local SEO that ranks for boudoir + Edmonton search terms
  • Promo system that sells out every campaign
Brand-first buildCustom CRM appClient portalAI agentsLocal SEO
Visit Touchless PhotographyWant results like this? Book the audit
touchlessphotography.com
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More cases land soon

We have additional clients in their 90-day window right now. As the data matures and clients greenlight the receipts, those cases land here. We only publish what we can stand behind.

The next move is small

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Book the complimentary audit. We'll map what we'd build for you and what realistic 90-day numbers look like.

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Case Studies · Real results, real websites, real numbers · POM AI