About POM AI · the agency we wanted, then built

Built by founders who lived the burnout.

POM AI is the AI automation agency for small and mid-sized businesses. We build the brand, website, and AI that run your business, and we hand back up to 80% of your time. We were built by founders who lived the burnout that comes from running a business on fourteen disconnected SaaS tools. So we built the opposite.

Meet the team
No contractsNo upfront feesPaid back in 90 days, or we work free
POM AI exists because Baley wanted the platform he could not buy.

Every system, every agent, every line of brand copy traces back to one sentence.

The story · six chapters

The path that made the platform.

Baley’s founder story is the company’s why. Read it once. You will see your own business in at least one chapter.

  1. 012012 – 2015

    The Shopify dream

    Multiple stores, dropshipping, print-on-demand, every proven course strategy bought and tested. The pitch was ten steps to six figures. The reality was every dollar going back into ads, tools, and the next course.

  2. 022016 – 2017

    The harsh reality

    Money out. Results that never matched. Survivorship bias dressed up as strategy. The lesson that stuck was simple: the strategy only seemed to work for the person selling it.

  3. 03Through it all

    The one thing that stuck

    The love of building. The websites, the tech, the problem-solving. The thing Baley actually wanted to do, every day, was build the systems that other people would pay for.

  4. 042018 – 2020

    The wellness pivot

    Stepped back for his health. Built a coaching practice that worked. And ran straight back into the same wall: marketing, funnels, social, every hat on one person. Same overwhelm, different business.

  5. 052021 – 2024

    The pattern revealed

    Every solopreneur he met fought the same battle. Brilliant at their craft. Drowning in tech. Burned by agencies. Paying for software they never used. Losing the passion that started it.

  6. 062025 – now

    The mission

    POM AI is the platform Baley wanted and could not buy. Build first. Charge later. No upfront fees. Replace the stack with one AI platform the client owns. Results in 90 days, or the work keeps going for free.

How we show up

Sage first. Outlaw underneath.

Two archetypes. One brings the expertise. One brings the bite. Together, they sound exactly like POM AI in a room.

Primary

The Sage

Knowledge and truth. Teaches, sources, and proves. The Sage shows up as Ouroboros, the brand-first build sequence, 250-plus sourced research depth on every prospect, and the audit-first sales motion. We open with the document, not the pitch.

  • Ouroboros, our proprietary AI brain
  • Brand guide before any build
  • Audit-first sales motion
Secondary

The Outlaw

Liberation. Breaks the rule that should not exist. Not loud. Refuses to flinch. Outlaw shows up as the contract terms: no upfront fees, month-to-month with 30 days notice, stack subtraction, and the 90-Day ROI Lock that puts the risk on us.

  • No contracts. No upfront fees.
  • Build, not integrate
  • 90-Day ROI Lock written into the terms

“We lead with results, not rebellion.” — Baley Stahl, Founder

The four voice traits

Authoritative. Generous. Magnetic. Direct.

In that order of dominance. Defined by Baley in his own voice, validated against 45 hours of recorded client work. Every meeting. Every call. Every email.

01

Authoritative

We speak from proof, not promises. Numbers and results lead every conversation. We don’t claim we’re better. We show receipts.

02

Generous

We give before we ask. Generosity is operational, not promotional. Complimentary audits, complimentary websites, complimentary education. We refuse to sell people things they do not need.

03

Magnetic

We do not chase business. Business comes to us because we show up in rooms, share what we are doing, and let demand pull. Magnetic is a posture that makes people lean in.

04

Direct

No filler. No jargon. We are not using big tech words. We do not play games. If something is broken, we say so. If we are not the right fit, we say that too.

Who we build for

The Overwhelmed Operator.

Our primary ICP. The person we hold every build decision against.

Sarah, 38.

Owner of a wellness coaching practice in suburban Calgary. Built it herself. Protective of how it works.

Demographics
  • Age 32 – 48
  • Revenue $100K – $500K
  • Team solo to ten
  • Suburban, often Canadian. US service businesses fit too.
  • Owner, Founder, Director, Practitioner
Psychographics
  • Values autonomy, mastery, reputation
  • Brilliant at the craft. Drowning in the tech.
  • Done with twelve tools that don’t talk
  • Tired of agencies that take money first and disappear
  • Wants someone to just handle it

Three more lanes the brand serves at scale: service businesses, startups, and established small business owners. See Health & Wellness, Service Businesses, and Startups.

Maybe this is you

Six versions of the same problem.

If any of these land, you are exactly who POM AI is built for.

You started an online business

And nothing converted the way the courses said it would.

You hired an agency

That charged a fortune, missed your brand, and disappeared after the deposit.

You run the business by day

And try to figure out the tech at night. The list never ends.

Your subscriptions don’t talk

Twelve tools, one duct-tape workflow, and a monthly bill that keeps creeping up.

Your products are great

But the website does not show it. The brand does not match the ambition.

You’ve bought every guide

And you are still stuck waiting on someone to actually build the thing.

The team

One founder. A full team behind the work.

Baley is the face of POM AI, and the founder story is the company's why. You are never working with one person though. A team of designers, engineers, and operators builds alongside him on every brand, website, and system. We are getting the whole crew in front of the camera soon.

Baley Stahl, Founder · CEO

Baley Stahl

Founder · CEO

Baley founded POM AI after a decade of running multiple businesses simultaneously and burning out from running each one on a stack of fourteen disconnected SaaS tools. The burnout origin is the company’s why. Leads brand strategy, sales conversations, and Heritage tier brand work.

We don’t claim we’re better. We show receipts.
ai@pomai.ca
The rest of the teamGroup photo coming soon

A team behind every build

Designers, engineers, operators

POM AI is a small, senior team. Baley leads brand and sales, and a crew of builders and operators runs delivery, engineering, and support behind every project. We are introducing everyone here soon, with real photos and a group shot.

Where we work from

Edmonton and St. Albert, Alberta.

Proudly Canadian. Working with service businesses and wellness practitioners across North America. Built on Ouroboros. Owned by the client.

The next move is small

Let’s see if we’re a fit.

A complimentary audit is the easiest way to find out. You leave with a stack map, a brand snapshot, and a roadmap. No contract, no upfront fee.

See pricing

Smarter Systems. Simpler Business.

Built by founders who lived the burnout · POM AI